Online shoppers often abandon their carts before completing a purchase. For e-commerce owners, this is one of the biggest challenges to overcome. A complicated checkout process, forgotten passwords, or extra steps can drive potential buyers away. One powerful solution to this problem is one-click login . By simplifying authentication, online stores can improve user experience and reduce cart abandonment rates significantly. Why Cart Abandonment Happens Cart abandonment occurs when shoppers add products to their cart but leave the site without completing checkout. There are many reasons behind this behavior. Some of the most common include: Long and complicated sign-in forms Forgotten or incorrect passwords Too many steps in the checkout process Security concerns during login or payment Poor mobile experience When a user is forced to go through multiple screens, wait for verification emails, or reset passwords, the frustration often results in...